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Are You Settling for Low Ecommerce Conversions?

Ecommerce website owners have been trained to accept that a 1% conversion rate is good, and a 2% conversion rate is awesome! I blame traditional direct mail for planting those expectations in the minds...

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Ecommerce Web Design Mistakes To Avoid

When it comes to your Ecommerce site, design is one of the most important factors to consider.  The right design can convert visitors into customers, and the wrong design can make these same visitors...

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Stop eCommerce Shopping Cart Abandonment

While shopping can be fun, it also takes a great deal of effort.  You have to search through products, compare them, read descriptions and reviews, and finally add the product to your cart.  So why...

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Choosing the Best eCcommerce Cart

Most merchants new to online commerce tend to think that all eCommerce options are pretty much the same. The truth is though, that eCommerce carts are vastly different in what features they provide,...

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Getting Bigger eCommerce Sales This Holiday Season

Merchants across the world are ramping up their websites to be ready for the biggest shopping season of the year. From stocking inventory to creating sales and increasing ad-spend, there’s no doubt...

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Cyber Monday Success for Small Business

For retailers, Black Friday has always been the biggest shopping day.  But for online merchants, Cyber Monday is when all the big deals happen. Cyber Monday always takes place the Monday after...

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Which Shopping Cart Option is Right for You?

Shopping carts come in a wide variety of size, price, and features, and this can make the process of choosing the right shopping cart a bit daunting. We’ll cover the pros and cons of some of the most...

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Does Forced Account Creation Help or Hinder eCommerce Sales?

Ah the debate! Next to “long vs. short content,” the forced account creation in eCommerce sites is probably the second most hotly debated topic. Conventional wisdom says you need to reduce barriers to...

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The Most Important Website Improvement You Can Make to Boost Sales

With less than four months left before the busiest shopping season, it’s time to start thinking about the most important improvement you can make to your ecommerce website to cash in on this year’s...

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Three Ways to Boost Ecommerce Conversions

Hello November! The biggest holiday shopping season is just weeks away. While some merchants are putting finishing touches on their new carts, others have been working year round to improve their site...

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